QuadTech appoints Nirplex as Israeli sales agent

Global market leader of press control technology strengthens commitment to Israeli printers

Sussex, Wisconsin, USA - 26 May, 2011 - QuadTech, the global leader in press control technology, has appointed Nirplex Exclusive Agencies (Rosh Ha'ayn, Israel) to act as its sales agency in Israel. Since it was formed in 1978, Nirplex has represented a host of technology leaders, active across all stages of the print workflow, with clients including Holmen, Exxon Mobil, Cham Paper Group, Iggesund, Meyr Melnhof Karton, and Alcan.

As QuadTech's representatives, the company offers a local point for advice and support, in the local language, to current and potential customers seeking press control technology solutions.

"Nirplex has established an impressive reputation for professionalism and industry insight as one of the country's leading suppliers to the packaging, newspaper and commercial printing sectors. With their expertise, we are well-positioned to strengthen our commitment to our Israeli customers," comments Karl Fritchen, QuadTech's president.

Uri Ronen, partner at Nirplex, commented: "Israel's printing industry faces serious challenges and opportunities in an increasingly global market. Greater access to QuadTech's color and inspection technology will raise the competitiveness of Israel's expanding print market, as it seeks ways to meet the demand for consistent higher quality while driving waste from the production chain."

QuadTech's press control technology has gained world-wide acclaim for its ability to cope with high volume data, including register and spectrophotometric data, at speeds of up to 18 m/sec. Product program highlights include the MultiCam® color -to-color register camera, which has recently exceeded 10,000 global unit sales; SpectralCamTM featuring Instrument Flight®, the result of a collaboration with System Brunner, controlling mid-tone dot-gain and three-color gray balance; QuadTech's Inspection System, which utilizes the most sophisticated defect analysis in the industry, scans the entire repeat length, and measures color on both paper and film for the packaging market; and AccuCamTM, a CIELAB-based color control system for newspaper printers that also provides fast detection of scumming, plate verification, and other inspection capabilities. The company has also boosted its service commitments with the launch of its Performance Proven GuaranteeTM, specifying promised performance improvements after investment in a QuadTech system, and Proactive CareTM, an around-the-clock, global diagnostic service.

About QuadTech, Inc.
QuadTech, Inc. is a worldwide leader and innovator of performance proven press control technology. Founded in 1979, QuadTech sells its automated auxiliary control systems in more than 100 countries to the web offset newspaper and commercial markets, packaging and converting markets, and publication gravure market. Headquartered in Sussex, WI, USA, QuadTech maintains a worldwide network of sales and service operations, including facilities strategically located throughout Europe, and in Japan, China, Singapore, India, and North and South America. QuadTech is proud to be registered ISO 9001:2008 DNV. QuadTech is a subsidiary of Quad/Graphics, one of the largest and most technologically advanced printers in the world.

About Nirplex Exclusive Agencies
Nirplex (www.nirplex.co.il) is a corporation of agencies specializing in exclusive representation of international suppliers and producers for the Israeli graphic arts market. For over 30 years, Nirplex has steadily added to its list of the most innovative and established suppliers and producers from around the world. Customers who utilize Nirplex professional services are among the largest companies in Israel. Nirplex customers include publishers, companies in the printing and packaging industries, and producers of food and light beverages, chemical products, detergents, pharmaceuticals, hygiene products and tobacco products.


For more information about NIRPLEX Exclusive Agencies, please contact Uri Ronen:
Address: 23 Hamelacha st. "Afeq" Park Rosh Ha'ayn, P.O.B 11436 Rosh Ha'ayn 4809, Israel Telephone: +972 3 900 3131; Fax: +972 3 900 3151; e-mail: uri.ronen@nirplex.co.il.